John Cary
email: john-ccary@yahoo.com.au
I
have a diverse employment history where I have acquired and maintained
a range
of skills and experience. My
background
includes hotel management, project management, business and product
development, administration, management, marketing and customer service.
My
strengths include the ability to identify opportunities, assess,
implement and
pursue these business opportunities, to lead and direct a team to
achieve
organisational goals and to deal effectively and resourcefully with
challenges. I am an
adaptable, flexible
and versatile employee that is entrepreneurial and who expects and
demands a
high standard of work performance of myself and others.
I possess a ‘can do’ attitude, excellent
communication and interpersonal skills with the ability to
conceptualise ideas
to an achievable realisable goals.
Railay
Bay Holdings Co Ltd., Thailand – Oct 2003 to 2006
Hotel
Owner/Operator (full
time)
- Established and managed a
business called Café Pourquoi a small boutique hotel and café-bar I
created for an emerging niche market in the rapidly developing new
tourist destination of Ao Nang, Krabi, which I identified. The hotel ceased operation
in 2006 due to a severe downturn in tourists (and revenue), flowing
from 2004's tsunami.
Responsibilities:
- Plan,
supervise and control the operations of the Hotel.
Liaise extensively with guests and manage
public relations, deal with complex requests made by guests and handle
any
issues as they arise to deliver a high standard of customer service.
- Plan, direct
and coordinate food and beverage services, guest services, maintenance,
sales,
and marketing.
- Lead and
direct a team of up to 12 staff members; this involved recruitment and
selection, performance management, delegating tasks, preparation of
rosters,
handling employee issues and providing on-the-job training and
mentoring.
- Assign tasks
and priorities, coordinate resources, develop business plans and
marketing
strategies.
- Undertake
facility management tasks such as building management, building costs,
maintenance, lighting, and power, air conditioning, floorings and
furniture.
- Control
capital and operational expenditure.
- Manage the
security of the hotel staff and its guests.
- Publicise and
promote the Hotel through public relations activities in the local and
international business community.
- Develop and
calculate extensive operational budgets and manage the finances of the
business.
- Develop,
implement and review in-house systems, procedures and policies.
- Inform guests
about the Hotel’s facilities, policies and procedures, provide tourist
information to guests and make reservations for sightseeing tours on
behalf of
guests.
Achievements:
- Conceptualised
all facets of Café Pourquoi after identifying a suitable newly built
building
shell. Managed
establishment of the
business including negotiating property lease, compliance with business
regulations, staffing, and design, fit out and furnish to all rooms,
café-bar
and common areas. Became fully operational within 12 weeks; quickly
developing
a reputation for style, quality and service, and succeeded in
attracting clients
from 5 and 6 star resorts.
- The hotel
achieved 100% occupancy, repeat international bookings in the first ten
months
(predominantly low season) prior to the tsunami, returning a
modest first year
profit.
Travelling
and Investigating Business Opportunities – Jul 2001 to Sep
2003
- Thailand,
Western
Europe
and Scandinavia
TeleTech
Australia,
Melbourne (VIC) –
Nov 2000 to Jun 2001
Client
Service Advisor (casual
and full time)
Responsibilities:
- Predominantly
engaged in outbound telemarketing campaigns targeting client’s
customers who
had “churned” to a competitor with the objective of having the customer
to
re-sign with the client’s organisation.
This was achieved by identifying and resolving any
customer issues.
Achievements:
- Consistently
achieved 100% quality assurance standards.
- Received an
annual Award based on a combination of my quality assurance results,
levels of
sales and customer service.
- Based on my
consistent success rate with the customer, the client refocussed the
campaign
to reflect my customer centric practices.
Self
Employed, Melbourne (VIC) – Aug 1996 to Oct 2000
Project
Manager/ Owner Builder
Responsibilities:
- Project
managed construction of an innovative and stylish 126m2 extension
to
my home in Ascot Vale, Melbourne.
- Design,
construct and fit out the renovation to target a specific market which
I
identified through extensive market research.
- Liaise
and
coordinate various tradespersons.
- Develop and
adhere to budgets and practice sound financial management skills.
- Establish and
maintain relationships with various business services including banks,
real
estate agents and the local council.
- Project
managed property renovations and maintenance for a number of other
people;
including a warehouse conversion for a couple, both who were practicing
architects.
Achievements:
- The
property
attracted much complimentary attention, subsequently selling privately
for a
record price, 15% above the previous highest sale in the area and
returning a
29% return on investment. Following
the
sale of this property I purchased another, renovated it and then sold
it,
returning 35% on investment.
Telstra,
Mobile
Communication Services (MCS), Melbourne (VIC) – 1989 to 1996
Market/Product
Analyst & Product Development
Roles (full
time)
Responsibilities:
- As a team
member, autonomously, or managing a team; undertook market, product
analysis
and development projects with the objective of improving customer
satisfaction
and increasing revenue.
- Market
monitoring/research, local and international, for all products in the
Telstra
Mobile Communications group portfolio; distributing information with
précised
overview to department stakeholders.
- Developed,
documented and implemented service activation and assurance processes;
and
system enhancements for corporate VPN MobileNet Access Project across Australia.
- Developed
and
conducted training of operational and technical staff in service
activation and
service assurance procedures.
- Product
acquisition and distribution for Telstra Paging.
Achievements:
- Developed
the
business model and entry strategy for Telstra Talkabout Network; model
adopted
by financial controller.
- Developed
Talkabout exit strategy to maintain customer satisfaction, minimise
negative
publicity and contribute to MCS revenue growth for Telstra Board
approval. This
strategy was adopted by the board, and
achieved all organisational objectives.
- Managed
National Promotional and Advertising Programme and Market Research for
Telstra
Paging, moving from price based to feature and function advertising. Terminal acquisition and
distribution. The
“Pager in your Pocket” campaign featured
a pager in a kangaroo’s pouch, considerably pre-dating current Optus
advertising.
Telstra,
Directory Services – Yellow Pages, Melbourne (VIC) – 1984 to 1989
Acting
National Manager Product Development;
Victorian
Marketing Manager;
Victorian
Customer Services Manager;
Market/Product
Analyst & Product Development
roles (full
time)
Responsibilities:
- A number
of
roles covering national sales administration, research, promotion and
advertising through managing the Victorian Marketing and Customer
Service
teams; to acting National Manager, Yellow Pages, Product Development.
- Managed
the
Victorian sponsorship programs of Surf Life Saving Australia and
Australia
Trust for Conservation Volunteers.
- Manage
two
staff and numerous other staff indirectly that consist of sales
contractor
staff, printers, advertising and research agencies and liaise with
Telstra
district managers.
- Oversee
and
coordinate sales monitoring, product development, promotion and
advertising,
and product launches.
- Act as
the
reference point for high level customer complaints and determine
suitable
resolutions.
Achievements:
- Managed
the
National P&A campaign for the launch of “Flip Cover” regional
directories,
increasing revenue by 12% in the first year and 27% in the second year. The campaign was conducted
on $35,000 nationally.
- As
National
Product Development Manager developed, introduced and managed the
Yellow Pages
Co-op Program; this involved ensuring the program was ethical, managing
sales
contractors and liaison with sponsors.
Increases of 15% in targeted classifications revenue
achieved.
- Evaluating
and managing conversion of Yellow Pages Information Pages from sheet
fed to
Webb offset printing process, achieving a 19% reduction in associated
printing
costs.
- Produced
the
first quantitative survey of the directional advertising medium market
conducted in Australia.
- Developed
a
PC based program automating the YPMG (Yellow Pages Management Group)
sales and expenditure
records, facilitating more efficient and accurate production of
Management
Reports.
2007
Course in AutoCAD 1 & 2
Riverina
Institute of TAFE
2007
Certificate in Fidelio
William Angliss
1979 – 1996 Completed the
following in-house professional development with Telstra:
- Introduction
to Management
- Introduction
to Marketing and Product Management
- Introduction
to Total Quality Management
- Introduction
to Negotiation
- Cost
Benefit Analysis
- Marketing
Hi-Tech Services
- Product
Strategy and Planning
- Attended
the Human Relations Conference
- AutoCAD
–
Intermediate user
- MS Project –
Basic user
- MS
Word – Intermediate
user
- MS
Excel –
Advanced user
- MS
PowerPoint
– Intermediate user
- MS
Publisher
– Advanced user
- ABC
Flowcharter – Intermediate user
- Outlook
– Intermediate
user
- Internet
Explorer – Intermediate use
- Website
development and maintenance
2004
Volunteer Tsunami Relief Aid
Worker
o Facilitated and assisted with
the attainment and distribution
of prescription lenses to members of the community after the tsunami,
which I
successfully was able to through my local business contacts and liaison
with
the local community.
§ Music, Food,
Wine, Sailing, Motor Sport, Travelling, Meeting People and Photography.
Please contact me for referees' details.